company - education - coffee

Monday, April 21, 2008

A Wee Bit Of Coffee

A Wee Bit Of Coffee, originally uploaded by jaminsky.

I just received an email entitled 'Update on your Guatemalan vac sealed coffees' and it made me smile. An update on that sometime later.

You'd be surprised how 'not like we think it is' the whole coffee exporting system is. There are fantastic coffees that just never make it to the tiny percentile of specialty roasters looking for it. Part of it is the simple fact they are unaware of us and our market. If they were somehow more aware of our tiny segment's demands, it would open a lot more doors for great coffees to reach our market.

Somewhere in a stack like this is an amazing coffee or two.... or three...